• Marketing Resources

    Please find a listing of marketing resources below, organized in alphabetical order.


  • Announcements: Inside Hamline and Events

    Events can be posted to the university events calendar and announcements can be included in the Inside Hamline e-newsletter and/or on digital signage (monitors at various locations around campus). In addition, messages can be considered for inclusion in Facebook, Twitter, and/or Instagram feeds. Submit your request here

    Brand and Style

    The brand guide provides visual identity guidelines that all Hamline publications—print and digital—are required to follow. The guidelines help convey Hamline’s personal, welcoming nature and commitment to innovation in education. Providing a clear, consistent message helps Hamline’s identity become more well known and increases its reputation in the marketplace.

    The brand mini-guide (one page) is Hamline’s brand at-a-glance. You can download it here.

    The brand guide covers Hamline’s brand in detail. You can download it here.

    While brand addresses the visual identity, Hamline style is the set of grammar and editorial conventions all Hamline publications—print or electronic—are required to follow for clarity and consistency. It is based on the Chicago Manual of Style.

    Business cards

    To order business cards, please visit Hamline's online ordering site (for staff and faculty only). Start by setting up an account using your email address and choosing a password. Then, select from the menu items on the left to begin placing your order.

    If you have questions or need assistance with the online ordering systems, please contact PiperXpress at 651-523-2932. Business cards may be ordered at any time throughout the year. 

    Digital Signage

    Digital signage (TV screens around campus) is a way for students, faculty, staff, and visitors to learn about the latest news and events. Request digital signage here.

    Email Newsletter Guide

    The email newsletter guide provides you with brand basics, tips on sending an email newsletter people will love to receive, and a handy tool-kit with resources you can use right away.

    Email Signature

    Google Site Brand Guide

    Use the Google site brand guide to be sure your site is branded properly. Get specifics on what colors to use, how to use the Hamline logo, etc.

    Logos

    The logo and “Hamline University” should always appear together and be incorporated into all print and digital pieces. Logos must always follow brand standards; reference the brand guide or brand mini-guide for correct usage.

    There are three formats.

    Horizontal
    Hamline Logo Horizontal Shield
    Condensed horizontal
    Hamline Logo Condensed Side
    Stacked

    Hamline Logo Stacked 2

    Only original electronic files should be used. Download them here.

    Maps

    Download the current campus map.

    Need to provide specifics directions to someone? Download a map with an editable panel to share directions to specific campus locations. 

    Media and Community Relations

    The Office of Communications seeks to raise the reputation of Hamline University. We do that through internal communications, social media, traditional media outreach and community relations. We are here to help. Somebut not all—of what we can assist you with is listed below. Please reach out with questions and of course, tell us any news that we can share!

    • Media and public speaking training
    • Interview preparation
    • Communications outreach planning 
    • Social media guidance
    • Assistance in crafting high-priority and/or sensitive communications
    • Community engagement planning and implementation

    Contact information: mediarelations@hamline.edu

    Name Badges

    Temporary name tags
    To order temporary (adhesive) name tags, please visit Hamline's online ordering site (for staff and faculty only).

    Start by setting up an account using your email address and choosing a password. Then, select from the menu items on the left to begin placing your order.

    If you have questions or need assistance with the online ordering systems, please contact PiperXpress at 651-523-2932.

    Permanent name badges
    For permanent name badges send an email with Name, Title (optional) and account billing codes to jjones15@hamline.edu.

    If you have questions or need assistance in ordering these products, please contact the creative team at omccreative@hamline.edu

    All products ordered will be delivered to Mail Services and distributed via the campus mail system to your mailstop or box.

    Photography: Optimizing for Print

    If you’re working with marketing on a print project or are planning to request our services, any photos you submit to us will need to follow certain guidelines to ensure they print out clearly. Visit this page, which outlines these guidelines and provides tips on how to send us photos with the best image quality.

    Presentation Templates

    Download a branded presentation template.

    PowerPoint
    Google Slide 1
    Google Slide 2

    Project Requests

    If you’d like to request assistance with a project from marketing and communications, use the project request form below. The department assists with the following types of projects:

    Advertisements—minimum of 13 business days
    Email—minimum of eight business days
    Images and logos—minimum 10 business days
    Photo shoots—minimum 15 business days
    Print—minimum 20 business days
    Staff/faculty profile—minimum five business days
    Website—minimum eight business days

    Prior to submitting a staff/faculty profile request please review the overview document for what marketing and communications can update and what will need to be updated with other departments.

    Submit project request 

    Social Media Best Practices

    Looking for guidance on social media use? Visit this page for basic guidelines and information on university accounts.

    Stationery

    Printed Stationery
    To order a supply of printed letterhead and envelopes, visit Hamline's online ordering site to place an order.

    Digital Stationery
    Take advantage of traditional letterhead. The customized version allows you to include your department and mailstop.
    General Google | Customized Google | General Word | Customized Word

    Take advantage of we take the lead letterhead. Again, the customized version allows you to include your department and mailstop.
    General Google | General Word | Customized Google | Customized Word

    Wall Art

    Decorate your walls with campus photos and branded graphics. Orders can be placed throughout the year on Hamline’s online ordering site and are gathered for printing four times a year (the first of January, April, July, and October).

    Web Training

    Marketing and communications is responsible for training web editors from across the university in Ektron, Hamline’s web content management system. Sign up to attend a basic web training session here.