Hamline News

Big Data in the Big Apple

On May 20th, Hamline School of Business students Max Bohrer, Sara Helland and Mary Rose Rice, will travel to New York City to compete in the Business Analytics Competition and Conference at the Manhattan College. There, they will tackle the big city with faculty advisor Dr. Kim McKeage.

“Dr. McKeage has helped us a lot in giving us plenty of practice through the coursework in her class,” Mary Rose said. “She really had us thinking through several angles of a problem and encouraging us to get outside our comfort zone on our analysis choices.”
The competition, which brings together undergraduate students from across the United States, is an exciting opportunity for the students to test their knowledge and develop their skills.

The Hamline students have been analyzing data for the competition since the beginning of January when they received a theme, set of questions and a huge database. They will present their findings in a poster session on May 20th in front of a panel of judges and other conference participants. After the presentation, teams will be given another set of questions and asked to develop new solutions to present to the judging panel on the second day of the conference.

The ability to analyze data is crucial to businesses, especially as the current fast paced environment requires companies to react quickly to the changing demands from customers and environmental conditions. Analysts can draw patterns and relationships from the large volume of data, and then inform companies about the best course of action.

“I say from all of us, thank you to the dean’s office for sponsoring this trip,” Mary Rose, who is earning her Bachelor of Business Administration with a concentration in data analytics, said. ”Hamline School of Business staff have such great enthusiasm and excitement for something as complex as business analytics.”