Traffic wizard offers solutions to Snelling Ave. traffic issues

Staff Writer

David Engwicht, author of Mental Speed Bumps: The Smarter Way to Tame Traffic, offered information to community members on creating a more pedestrian-friendly environment on Snelling.

Engwicht, an expert on “mental speed bumps,” which are psychological solutions of making our streets safer, gave a two-hour presentation on October 13. His goal is to create safer streets without having to physically change the street itself. With intrigue, uncertainty and humor, motorists will slow down without being told with signs or traffic signals. This is not only cheaper for the community, but also puts the power into the citizens’ hands.

Engwicht said there are five ways to create a safer street environment, which he highlighted in his presentation. The first is socializing: showing the motorist that the area is an active location for pedestrians, not just motorists. In other words, this is not a street but an extension of someone’s front yard.
The second is called move gently, or that all people make an effort to stop at pedestrian crossings to let people cross and, for themselves, to go the speed limit.