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 BBA in General Business
Students who pursue a general business major will gain a flexible, multidisciplinary background and a broad base of skills to easily adapt to the dynamic and constantly changing world of business.
*The BBA in general business replaces the bachelor of arts degree in business administration with a concentration in general business.
Degree requirements
BBA core curriculum
The following courses will comprise the core curriculum of the BBA degree. All students who pursue the BBA degree will be required to take these courses. Students are strongly encouraged to additional mathematics courses (like MATH 1161, 1162, or 1170) during their first year of studies.
M&E 1210: Microeconomics Analysis M&E 1220: Macroeconomics Analysis M&E 1650: Financial Accounting New course: Managerial Accounting M&E 3110: Foundations of Management M&E 3120: Foundations of Marketing M&E 3130: Foundations of Finance M&E 3600: Business Law New course: Quantitative Analysis and Data Management M&E 5850: Strategic Management
1 statistics course: M&E 1230, MATH 1200, or PSY 1340 1 organizational or professional writing course: ENG 3340 or 3370 1 public speaking or small group communication course: COMM 1110 or 3370
General business courses
Students will pursue a major in general business throught the completion of 12 credits (three courses) of selected business courses in addition to successfully completing the required classes of the BBA core.
All general business courses
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